Everyone including yours truly here is doing the blog thing. Its become very mainstream. Even huge companies have added a blog feature to their marketing programs. It helps get the information out to the people.
But what about you and me. You are likely in the same boat as myself no big budget, no big money consultant helping you develop an effective marketing strategy. While content is king and most bloggers can develop content its the other elements of promotion, design and search engine optimization that will help your blog develop and become more successful in the long term.
If you are looking for some help you should check out the Daily Blog Tips website. It has daily articles that are simple and effective.
The biggest thing about developing a good blog is not just staying the same day after day. Sure your content can change daily which is important. But by tweaking your site with some help from the Daily Blog Tips site you can easily improve the off site things that will help you long term. If you do not know anything about the term seo engine optimization you will likely struggle in gaining new readers to your site. How about plug-ins? Which ones will help your site generate more traffic and not just look good when they are loaded into your browser.
Even if your content is killer people might not be able to find your site. Blogroll exchanges help but usually that might only gain a few new readers. You should add some of the info that the Daily Blog Tips site provides. It can easily help drive more traffic to your site. Once you get them to visit your killer content should keep them coming back on a daily basis.